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CPDM – CERTIFICATE PROGRAM IN DIGITAL MARKETING

GET READY FOR THE WORLD STAGE

Digital marketing is fast taking over conventional methods of marketing. It involves the marketing of products or services using digital technologies on the Internet, mobile phones and any other digital mediums. Digital marketing has changed the way brands and businesses use technology for marketing. Experts in the digital marketing domain are some of the most sought after professionals in the business world. Businesses find digital marketing as an efficient and cost-effective tool to reach and engage with their customers. Which is why digital marketing is fast becoming one of the highest grossing businesses in the communication space.

PROGRAM HIGHLIGHTS

  • Course offers a wider understanding of the new digital media landscapes.
  • Understand concepts and learn tools to drive digital channels
  • Emphasis on developing and planning a digital offering, gaining proficiency in social advertising, exploring the digital research tools and enhancing the customer engagement by use of e-CRM

PROGRAM DETAILS

STRUCTURE

Total Credit Points : 40

SEMESTER I :
Course Title
E-Customer Relationship Management
E-Supply Chain Management
Internet and Web Optimisation
Integrated E-Marketing
Search Engine Optimisation
SEMESTER II :
Course Title
Online Market Research
Search Engine Marketing
Social Media Marketing
Email Marketing and Mobile SEO
Project

  • Bachelor degree holder / Graduate in any discipline from a recognised University.
  • International / SAARC Graduates from a recognised / accredited University / Institution.

Fee Structure for Course :

General

Defence

Full fee One Time

Installment

Full fee One Time

Installment

1st

2nd

1st

2nd

₹ 20,000

₹ 15,000

₹ 10,000

₹ 20,000

₹ 15,000

₹ 10,000

Note:

  • Participants are required to pay exam fees per exam per attempt separately.Exam Fee is not a part of Program Fee.

Fee Payment Mode: Fees can be paid Online or by Demand Draft.

  • Payment via Online: this can be done through payment gateway.
  • Payment via DD: this can be submitted at SCDL Pune campus. The Demand Draft needs to be in favor of "The Director, SCDL, Pune" payable at Pune only.

WHY SYMBIOSIS ?

  • One of best and largest autonomous distance learning institute in INDIA approved by AICTE.
  • Over 350 adjunct faculty from top ranks of the industry for academic counselling, developing curriculum and assessments.
  • Programs have high acceptance in Industry.
  • An education provider to top corporates such as Wipro, EATON, Tata AIA, TAFE, Cipla, SBI General Insurance, IBM Vodafone and Many More...
  • Blended Teaching and Learning methodology (Print, Online and Digital).
  • Up to date Printed study books, online classroom learning, faculty interaction, e- mentoring and e-learning.

FAST TRACK YOUR CAREER

The more qualifications you have, the faster you rise up the career path. Symbiosis Centre for Distance Learning helps you achieve prestigious qualifications without disrupting your job or home responsibilities. Its programs are specially structured in a way to add value to your qualifications and help you fast track your career. Symbiosis Centre for Distance Learning has been enhancing careers and fulfilling ambitions for more than four decades, helping people study while working and empowering them with the knowledge and confidence to rise up the professional ladder with ease.

HOW TO APPLY

Visit www.scdl.net to Apply Online:

  • Purchase and fill application form online
  • Submit copies of documents in prescribed format as per eligibility of applied program
  • Pay program fee online through student login

Awards

  • Symbiosis Centre for Distance Learning has been ranked 1st amongst the top Distance Learning Institutes.
  • Symbiosis Centre for Distance Learning has been ranked 2nd amongst the Leading Institutes.
  • Symbiosis Centre for Distance Learning has been ranked 3rd amongst the Top Distance Learning Institutes.
  • Symbiosis Centre for Distance Learning has been ranked 8th amongst the Best Distance Learning Institutes.

  • With over 10 lakh graduates, including leaders in corporate, nonprofit, and government organizations, we have the largest alumni network.
  • The Alumni Association has recently been established exclusively for graduates of SCDL programs.
  • The Alumni Association aims to form alumni groups worldwide that drive activity, organise events and networking opportunities in their local regions.
  • Our alumni play a crucial role in ongoing success and like any community, SCDL relies on its stakeholders, past and present, to play a part in its future.